• This Blog Is Inactive!

    On of May 8, 2009, I moved my blog over to a new domain: DaveSteinsBlog.ESResearch.com

    I will no longer be posting on this URL. Comments will not be moderated. More information.

  • ESR’s STVG

    Here is ESR's highly acclaimed Sales Training Vendor Guide, Third Edition.

Sales Playbooks

A few weeks ago the folks at Kadient briefed me on their approach and their sales performance improvement tools.  As you would expect, I posed the chicken-and-egg question with respect to what order a company should implement Kadient’s tools versus installing and implementing a sales methodology.  I liked their answers.
I picked up a tweet from [...]

Strategy 18: Become An Expert At Competitive Positioning

Hey, I have a proposition for you.
I had a really bad experience with Dearborn Trade Press (now Kaplan Financial Publishing) with my book, How Winners Sell, Second Edition. It’s no longer in print, although companies seem to be able to find copies somehow when I come in to present at their sales kick-offs and other [...]

Selling Lessons From A Trumpet Lesson

It was an exciting week. I started out in St. Paul on Sunday afternoon. I was there Monday and Tuesday to attend a few meetings with a special client, deliver a few presentations, facilitate some discussions and attend their annual sales awards dinner. It was two of the best [...]

Checklists: For Surgeons, Pilots and… Salespeople

I believe in checklists.  Clearly the medical community just got the message as well.  A study published online by the New England Journal of Medicine this week shows that adopting a surgical safety checklist (PDF) reduced deaths and complications by more than a third.  From the Wall Street Journal:
Researchers collected data on nearly 8,000 patients [...]

New Year Resolutions For Sales Leaders

Pick one or more of the resolutions below.  Commit, execute, enjoy the results.

I’ll never hire another sales rep who can’t get the sales job done. First, completely understand the position and the skills and traits required to be successful.  Evaluating whether a candidate meets those requirements requires [...]

Sales Gods

Geoffrey James ran a wonderful series of posts last week.  He spent six months collecting nominations for whom he eventually determined are his ”Sales Gods.”  I literally went to his blog first thing each day to see who he was featuring. 
Although this post,  What We Can Learn from “Sales Gods”, is the last post in the series, [...]

Early Failure is Better Than Late Failure

Donal Daly, CEO of The TAS Group, wrote a great post (Early failure is better than late failure) on his company’s blog that is more than worthy of your consideration. (Disclosure: The TAS Group is a subscriber to ESR’s research.)
In the post Donal discusses the not-often-enough-overcome challenge of effective qualification.  From the post:
When budgets are [...]

Sales Lessons From The Presidential Race

No matter what side you were on, here are a few observations, affirmations and truths, post-election, with respect to selling:

Strategy and tactics are equally important.  The purpose of executing tactics in a sales campaign is to drive a well-founded strategy.  Tactics without a strategy is like playing darts with your eyes closed.
Message! Not messages, messages, [...]