I get emails and calls from people writing books about sales and selling. Here is some of what I learned and experienced as a result of writing How Winners Sell:
It was harder to produce my 256-page book than the 512-page one I started out with. I spent almost as much time taking the book down to a sellable size [...]
Filed under: Marketing | Tagged: How Winners Sell, Seth Godin, Tom Peters | 3 Comments »
I was looking for some good blogs to link to on this site and I came across Seth Godin’s post from June 2006. What a winner!
What a salesperson would say: “There is no comparison, NONE, between an inbound call (one that you created with marketing) and a cold call (one that you instructed me to [...]
Filed under: Hiring, Marketing | Tagged: Marketing, Seth Godin | 2 Comments »
Dave Stein is CEO and Founder of ES Research Group, Inc., and author of How Winners Sell.
Dave is an internationally recognized thought leader in the area of sales performance, sales effectiveness and especially sales training. He writes the Smart Sales column for Sales and Marketing Management magazine.
Dave can be reached at
+1 (508) 313-9585 Ext 706
